Broadway Melody of 1938 • 1937


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Check out the cool illuminated shadow type in the trailer for Broadway Melody of 1938, the 2nd of 34 feature films in Judy Garland’s career! (below)

The trailer has such a range of typography including an illuminated sans serif with bubbles (bottom left) and funky over-the-top closing titles. (bottom right) I do enjoy those deco numerals though!

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The illuminated deco script main title type is so interesting as each individual “light” spins during the title sequence. It was hard to capture as a still image but that made me want to use this as reference for my piece. I used this as a blueprint for the type but expanded upon where things could extended and pull things closer to create a tighter unit of light-bulb type. (below)

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Here’s the complete theatrical trailer: