Unlabel:
Selling You Without Selling Out
Book Cover Design Proposals and Sticker Design
Role
Design, Typography, and Lettering
Art Direction
Paul Kepple
Client
Touchstone a division of Simon & Schuster
(client of Headcase Design)
Unlabel is written by Marc Ecko who shares his bruising mistakes and remarkable triumphs that reveal the truth behind his success, growing from a misfit kid airbrushing T-shirts in his parents’ garage to the bold creator of two hugely successful branded platforms—Ecko Unltd. and Complex Media.
The design solution for my various cover proposals reference the idea of a prescribed solution for a successful entrepreneurship and represent the formulaic research completed by the author.